Apollo

Apollo helps sales teams keep Bitrix24 CRM cleaner and more complete without switching tools. It lets you find B2B contacts in Apollo.io and enrich existing CRM records with business data, so teams spend less time on manual entry and follow-up prep.

Why businesses use it

Sales teams often work with incomplete contact records and spend time searching for missing emails, phones, and company details. Apollo helps bring that data into Bitrix24 faster, so records are easier to use and CRM data stays more consistent.

Business value

• Reduce manual research and data entry in CRM

• Keep contacts, leads, and companies more complete with up-to-date business data

• Work faster inside Bitrix24 without switching between tools

• Automate enrichment in business processes when email data is available

Common use cases

• Search Apollo’s database by person name, company name, job title, industry, location, seniority, company size, revenue range, or domain

• Add found records to Bitrix24 as new CRM entities and avoid re-adding duplicates by Apollo ID

• Enrich an existing contact, lead, or company with verified business emails, phone numbers, LinkedIn, company details, and location

• Update CRM records from the enrichment page after reviewing the found data

• Run automatic enrichment in Bitrix24 business processes with the Apollo robot

How it works

After installation, connect your Apollo.io account through OAuth 2.0 authorization. An active Apollo.io subscription is required; without Apollo authorization, search and enrichment are unavailable. The app works inside Bitrix24 as a native CRM widget and supports search plus CRM enrichment for contacts, leads, and companies. For manual enrichment, email is required for Apollo lookup; if a contact was added through the app’s search, Apollo ID can be used instead. Phone number reveal is asynchronous, so phone data may appear with a delay and update automatically in the portal.

FAQ

We want to search for prospects without leaving Bitrix24. Can Apollo do that?

Yes. Apollo opens inside Bitrix24 and lets you search Apollo.io data directly from the CRM.

Can we enrich existing leads and contacts with more data?

Yes. You can enrich existing contacts, leads, and companies with Apollo data and then update the record in Bitrix24.

Can we automate enrichment in our business processes?

Yes. The app includes an automation robot that can enrich CRM records in Bitrix24 business processes when an email is available.